Portfolio · WordPress website
Dr. Alexander Kopelman website
The WordPress platform of Prof. Dr. Alexander Kopelman, a gynecologist in São Paulo, Brazil, with two registered specializations: endometriosis surgery and reproductive medicine. Flowup develops and maintains the website, with educational content under a public editorial policy.
- Healthcare (YMYL)
- WordPress
- E-E-A-T
Screens of the website
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Home page, with the professional registrations visible right at the top -
Public editorial policy: who writes, who reviews and on what basis
How the website is organized
The main menu has six items, and the areas of practice open into eight in-depth pages. Behind them are the public governance layers.
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6 items
1. Main menu
- Dr. Alexander Kopelman
- Áreas de Atuação (Areas of Practice)
- Quando Buscar Avaliação (When to Seek an Evaluation)
- Vídeos (Videos)
- Blog
- Contato (Contact)
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8 pages
2. Areas of practice
- Endometriose (Endometriosis)
- Mapeamento de Endometriose (Endometriosis Mapping)
- Endometriose e Fertilidade (Endometriosis and Fertility)
- Cirurgia ou FIV: como decidir com segurança? (Surgery or IVF: how to decide safely?)
- Fertilidade Feminina (Female Fertility)
- Cirurgia Ginecológica (Gynecologic Surgery)
- Mioma Uterino (Uterine Fibroids)
- Adenomiose (Adenomyosis)
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Governance
3. Public layers
- Editorial policy
- Scientific output
- Official AI Knowledge Base
- llms.txt
A platform that proves who is accountable
Healthcare is the most demanding territory in search: Google treats the topic as YMYL and requires proof of experience, expertise, authoritativeness and trust. The website was designed so that patients, search engines and AI systems can verify who is accountable for each piece of content, with registration, date and sources.
Flowup is responsible for the platform: a structure of its own, stable and responsive, performance treated as a requirement, answer-first content that is signed and dated, decision pages with declared impartiality and the navigation that leads from the question to the consultation.
- Client
- Prof. Dr. Alexander Kopelman
- Industry
- Healthcare (YMYL), specialized gynecology
- Type
- Professional website and educational content platform
- Platform
- WordPress
- Address
- alexanderkopelman.com.br
- Service
- Website development
What Flowup delivers on the platform
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Platform and performance
A structure of its own, stable and responsive, with speed and Core Web Vitals treated as a requirement for experience and for crawling.
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Content with governance
A public editorial policy, authorship with CRM and RQE (the Brazilian medical license and specialist qualification registration numbers), publication and review dates, and disclaimers that separate information from a consultation.
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Decision architecture
Pages that organize complex clinical choices, such as surgery or in vitro fertilization, with no promises and no advice.
Other work for Dr. Alexander Kopelman
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