Portfolio · WordPress website
Dr. Ana Vega website
The institutional website of Dr. Ana Vega, an ophthalmologist in São Paulo, Brazil, who specializes in refractive surgery and Presbyond. Flowup structured the website as the base of her medical authority and, in September 2026, migrated the Presbyond hub into it, unifying the doctor's entity across the domain's 19 pages.
- Healthcare (YMYL)
- WordPress
- B.I.N.A. Method
Screens of the website
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Home page, with refractive surgery as the entry point -
Presbyond page, with the content of the former vertical hub now on the main domain
How the website is organized
The architecture connects the doctor's entity to the high-intent topics she masters, with an official knowledge base for AI.
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Entity
1. Medical authority
- Home page
- About Dr. Ana Vega
- Pioneering work with Presbyond in Brazil
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Topics
2. Pages by intent
- Presbyopia and vista cansada (the everyday term for presbyopia in Brazil)
- Presbyond and independence from glasses
- Refractive surgery for presbyopia
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Governance
3. AI layer
- Official AI knowledge base
- Structured data consistent with the visible content
Real authority, translated for the new search landscape
Dr. Ana Vega already had medical authority, training and reputation in refractive surgery, Presbyond, presbyopia and vista cansada. The website was structured to explain that authority clearly to patients, search engines and generative systems: who she is, where she practices, which topics she masters and the path to an evaluation.
The content educates without promising and guides without replacing the consultation, with pillar pages, direct answers, internal links and structured data. In September 2026, the Presbyond hub stopped being a separate domain and now lives inside the main website.
- Client
- Dr. Ana Vega Carreiro de Freitas
- Industry
- Healthcare (YMYL), ophthalmology
- Type
- Professional website and educational content platform
- Platform
- WordPress
- Address
- anavegaoftalmo.com
- Method
- B.I.N.A. Method
What Flowup delivers on the website
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Base of medical authority
The doctor's entity, organized and consistent, now unified across the 19 pages of the main domain.
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Pages by intent
Presbyond, presbyopia, vista cansada and refractive surgery, each topic with its own page and its own direct answers.
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Measurement
Conversion measured through WhatsApp, and organic channels tracked, including sessions coming from AI assistants.
Other work for Dr. Ana Vega
AI knowledge bases
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